Muddasar Ahmed

Founder & CEO

Muddassar is also the Managing Partner at Unitas Communications, a British PR consultancy specialising in crisis and cross-cultural communications; Founder of the Concordia Forum, a transatlantic network of senior Western Muslim leaders; former Independent Advisor to the UK Government on UK Muslim communities; and Patron of the Faiths Forum for London.

Nezar Mahmoud

Project Management

Nezar advises CxOs and executives of rising startups and fast-growing corporates, particularly in the area of digital transformation and developing new digital businesses. He has worked previously as top management consultant for AT Kearney, Boston Consulting Group and as a corporate development manager for Deutsche Telekom.

Fareena Alam

Supplier Management

Fareena Alam is the former editor of the British Muslim magazine, Q-News. She has been involved in project and people management the US, UK and Canada since 2001. Most recently, she was Director of Online Services at SeekersHub Global and Director of Programs at the Concordia Forum, a transatlantic retreat held annually between Europe and North America.

Zain al-Haddad

IT Management

Zain was trained as a lawyer. He then concurrently ran his own communications agency, a bizarre participatory arts group and youth Muslims group called Peace Meal in Kuala Lumpur, before moving to Tareem, Yemen to study in a seminary for five years. Since then he’s engaged in teaching and community building.

Mariam Harutyunyan


Mariam is a Biomedical Sciences graduate and holds certificates in consumer neuroscience. She's the founder of KinArmat, an entrepreneur, keynote speaker and inclusive marketing strategist based in Belgium.

Andreia Osorio


Andreia is Portuguese and has been based in London since 2010. She holds a Bachelor’s degree in Business Administration and two Master’s degrees in International Management for China and Development Studies. She joined in August 2020 as a member of the administrative team.

Arfah Farooq


Arfah is the co-founder of Muslamic Makers, a community of Muslim changemakers working in and around the technology scene. She was named top 30 London tech week changemaker and in 2017 completed a fellowship researching diversity in technology and Muslim women in tech, as part of her Winston Churchill Memorial Trust fellowship.

Aishah Sameem

Supplier Management

Aishah has been working within marketing and communications for not-for-profit organisations since 2006. She has worked for charities such as Barnardo's, ActionAid and the Royal National Institute of the Blind. Her background in Social Anthropology helped her grow her passion for marketing and communicating with people from all backgrounds, experiences, abilities and ages.

Mariah Aziz

Agent Management

Mariah is a London based Management Consultant with expertise within the Financial sector. She holds a great deal of experience within top tier banks including Morgan Stanley, Deutsche Bank and Barclays, has managed large transformation projects, and runs workshops to build company culture and engagement.

Rahma Javed

Advisory Board

Originally from Toronto, Rahma is the Director of Engineering for the Restaurants group at Deliveroo. Previously, Rahma was a senior engineering leader at Wealthfront where she led the financial services area that focussed on building products in financial advisory space like the 529 College Savings Plan as well as the Portfolio Line of Credit.

Hussein Kanji

Advisory Board

Hussein is a US-born, London based venture capitalist and a partner at Hoxton Ventures. He currently represents Hoxton on the boards of Biotx, Giraffe360, Kbox Global, Skin Analytics, SOC.OS, TourRadar, XYZ Reality and Yieldify, and serves as a board observer on Behavox, Darktrace, Fy!, Karakuri, Loveshark and Panakeia.

Syed Azmin

Advisory Board

Syed Azmin incorporated Commerce Dot Com Sdn Bhd, an IT company undertaking Government Electronic Project, the largest E-Commerce project in Malaysia of which he is the Founder/Director. In 2006, he was appointed as a Non-Independent Non-Executive Director in Tradewinds Corporation Berhad and United Malayan Land Berhad.

Dalia Mogahed

Advisory Board

Dalia Mogahed is the Director of Research at the Institute for Social Policy and Understanding, where she leads the organization’s pioneering research and thought leadership programs on American Muslims. She testified before the U.S. Senate Committee on Foreign Relations about U.S. engagement with Muslim communities.

Usman Ahmed

Advisory Board

Usman Ahmed is the Head of Global Public Policy at PayPal Inc. Ahmed is also an Adjunct Professor of Law at Georgetown University Law School where he teaches courses on international law and policy issues related to the Internet as well as fintech law. His research has been published in the MIT Press Innovations Journal.

Alia Kemet

Advisory Board

Alia Kemet was with IKEA Group for 14 years in creative and digital roles before joining McCormick & Company as Vice President of Creative & Digital Marketing. She was named Working Mother of The Year by Advertising Women of New York & Working Mother Magazine; and 40 Under 40 by Direct Marketing News (DMN).